Gastrodiplomacy “Washoku” Jepang Di Amerika Serikat

Penulis

  • Dian Anggraeni Prodi Hubungan Internasional, FISIP UPN “Veteran” Yogyakarta Jl. Babarsari No.2 Tambakbayan Yogyakarta
  • Erna Kurniawati
 Prodi Hubungan Internasional, FISIP UPN “Veteran” Yogyakarta Jl. Babarsari No.2 Tambakbayan Yogyakarta


DOI:

https://doi.org/10.31315/paradigma.v20i1.2443

Kata Kunci:

Japan, washoku, culinary, gastrodiplomacy

Abstrak

Since 2004, Japan used public diplomacy focusing in pop culture. Japan also conducted a kind of public diplomacy that using cuisine to promote the uniqueness of Japan culinary which known as gastrodiplomacy. Japan used washoku as an icon of its gastrodiplomacy. Washoku is chosen for its uniqueness, so it will increased the popularity of Japanese brand in the world. Japan selected United State to promote washoku for it is one of the washoku’s biggest market . This article is to provide the strategy, effort and effectiveness gastrodiplomacy washoku of Japan to United States that using many actors such as government, non state actors, businesses, private citizens, education sectors, and medias.

Unduhan

Diterbitkan

2018-11-08

Cara Mengutip

Anggraeni, D., & Kurniawati
, E. (2018). Gastrodiplomacy “Washoku” Jepang Di Amerika Serikat. Jurnal Paradigma, 20(1). https://doi.org/10.31315/paradigma.v20i1.2443

Terbitan

Vol 20 No 1 (2016): SEPTEMBER

Bagian

Artikel

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