NADHELITA, Chika; HAQ, Mochammad Fauzul; FATONAH, Siti. Unraveling the Impact: Esteh Indonesia’s Crisis Responsibility on Consumer Loyalty in Yogyakarta. Paradigma: Jurnal Masalah Sosial, Politik, dan Kebijakan, [S. l.], v. 29, n. 1, p. 50–62, 2025. DOI: 10.31315/paradigma.v29i1.12522. Disponível em: https://jurnal.upnyk.ac.id/index.php/paradigma/article/view/12522. Acesso em: 19 jul. 2025.