Sutiono, Heru Tri, Universitas Pembangunan Nasional "Veteran" Yogyakarta, Indonesia
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Vol 3, No 1 (2024): JOURNAL OF BUSINESS INNOVATION AND RESEARCH - Articles
The Influence of Social Media Marketing, Word of Mouth, Brand Awareness on Purchase Decision Through Bursa Coffee Consumer Satisfaction
Abstract PDF -
Vol 3, No 1 (2024): JOURNAL OF BUSINESS INNOVATION AND RESEARCH - Articles
Analysis of Consumer Behavior in the Usage of OVO in the Special Region of Yogyakarta Province: Integration of Theory Acceptance Model and Extended Theory of Planned Behavior
Abstract PDF
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